Research Expertise at
Your Service
We help you collect and analyze reliable and accurate empirical, administrative and secondary data.
About Us
American Romanian Association Public Opinion is a research and consulting organization established in 2021.
An initiative of young research Romanian professionals and a well-experienced American consulting company, ARA Public Opinion is committed to provide its clients with the best solutions according to their needs and goals.
Our strength
Data
Data-driven decisions are the best approach in this fast-changing world. Data help you align your decisions with your goals, objectives and initiatives.
We help you collect and analyse reliable and accurate empirical, administrative and secondary data.
Creativity
Creativity drives progress and development and this is the core of our approaches.
We believe that by generating ideas to fit the objectives with the solutions and communicating with all stakeholders to understand thoroughly the needs reliable and profitable results can be achieved.
Openness
Honesty, feedback and open discussions with our partners and clients govern the way we are doing business. We seek to understand clients’ business in order to provide them the best cost-efficient solutions they need.
Validity
Our experts design instruments to measures the topics in accordance with the objectives. Each instrument is piloted to validate it measures what it claims to measure. Based on tailored instruments and techniques we are able to draw well-founded conclusions with correspondence to the real world.
Expertise
We count on communication, marketing and sociology professionals with extensive experience in the research area who can set with your team to identify the needs, objectives and the most suitable approach to achieve your goals and grow your business.
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Results
Results are what matter. A results-oriented team make things happen. At ARA Public Opinion we pay attention to the inputs and outputs, what the end result should look like to help you in developing a solution to achieve it.
Solutions
- Public Opinion Polls
- Focus Group Discussions
- In-depth reviews
- Experts' panel
- Online panel of consumers
- Strategic analysis and diagnostics based on administrative statistics and empirical research
Have a Project on mind?
We can help put life into your idea. Let’s discuss the best approaches for you to thrive
Customized Services for You
Public Opinion Polls
Quantitative representative nationwide surveys. Whenever you want to assess public perceptions on various topics, public opinion polls are the best solutions.
Market Reasearch
Should you need brand research, campaign effectiveness, competitive analysis, consumer insights, customer satisfaction or segmentation or product development we can help you by designing the research according to your specific needs and using either our resources (online panel, RDD) or your own pool of customers.
Social Surveys
You need to ground or to assess the impact of a social policy, then the quantitative social survey is the best option. Depending on your target group(s) social survey can be conducted through TAPI (tablet assisted personal interviewing) in-home in person, CATI (computer assisted telephone interviewing) using RDD Random Digit Dialing) method or your own customers dataset (when available) or CAWI (computer assisted web interviewing) based on online panels.
